How to Create My Own Online Store and Make the First Sale: 8 Steps You Need to Follow

How to create my own online store? How to establish an online presence? How to attract visitors and potential customers? How to make the first sale? Read this article and get answers to your questions!

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It is really easy and simple to start your own online store today, however, the complications start when you will start to actually sell online. If you are lucky and your online store starts smoothly from the start, you will have a greater chance of success. It doesn’t matter what type of business you want to build, any business must be well-planned and it is important to spend time researching and planning your operational, marketing, and fulfillment strategies before you decide to launch your store and post a product for sale.

In order to help all of you out there who are wondering – How to create my own online store, we’ve decided to put together a guide to the key things you need to consider.

Throughout this guide, we will cover what you need to keep in mind each step of the way, provide you with important information, and offer you the best option for specific needs. Let’s start:

1. Choosing an online store platform

The first thing you need to do is choose an online store platform that is best for your selling needs. There are 3 different ways to sell online and each of these ways caters to specific selling, promotional, and marketing needs. You can choose between a website with a shopping cart add-on, dedicated e-commerce hosting, and a blog platform with a shopping cart plugin. We recommend you to take a look at Shopify, since this website builder includes everything you need to set up your online store and sell online, all you need to do is to take a look at Shopify.ca/tour/ecommerce-website

2. How will you stock products

The next thing you need to decide is how will you stock the products you sell and how will you fill the orders. There are different fulfillment options. For those of you who don’t know - fulfillment is a term used to explain the process of stocking products, filling, and shipping customer orders. This process must be accurate and efficient.

3. How will you manage your orders and ship the products

Once you have determined the fulfillment process, it is time to decide how will you manage all of your orders and deal with shipping. Your needs will differ depending on the type of fulfillment you decide to use. You can manage and ship the orders yourself, you can outsource someone or you can drop ship them.

4. What will you use to ship the products

You need to determine what exactly will you use to ship your products. As you know, standard boxes, envelopes, and mailers come in different shapes and sizes. If you like, you can create a customized package.

5. How will you manage inventory on your site and in the warehouse

Whether you use a fulfillment service or you fill the orders by yourself, there is one thing you must do and that is daily updating your site with accurate inventory numbers. You should track your warehouse inventory by using a proper system such as built-in store platform inventory management tools, advanced order & shipping management tools or Point of Sale software.

6. How will you accept payments

This is quite simple to navigate thanks to the payment provider security known as PCI compliance. When you start your own online store you need to cover 3 types of PCI-compliant secure payment options such as secure payment providers, secure shopping cart checkouts, and secure payment gateways and POS integrations.


7. How will you list products

If you create your ecommerce store on a great platform, follow SEO basics, and write good content, you might see your site on the first page of Google. You will be only a few steps away from making the first sale. In order to bring more customers in, there are some great tactics you can use such as blogging, email marketing, video marketing, pay-per-click advertising, and etc.

8. How will you bring customers in

You need to fill up the store by listing your products properly. You need to include important product information so that your customers will know what they are really purchasing. Add high-quality product photos only.

Consider these 8 steps when starting your online store. Good luck!